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February 03, 2008

Rate Super Bowl Ads from Twitter

Jeremiah Owyang's creating a Twitter party for rating Super Bowl ads. It's like a pop-up community, a virtual event adding another layer to the real one. Here's how to take part:

Send your vote to @superbowlads: When we’re watching the game in real time, simply send a reply to superbowlads. I created this Twitter account just for this virtual event. Reply to the superbowlads account, name the commerical, and give it a rating of 1-5 stars, 5 being the best.

examples:

“@superbowlads That Pepsi commercial was funny 4 stars”

“@superbowlads The Hillary Clinton advertisement was bunko 2 stars”

“@superbowlads Bud-wise-er, that was so 10 years ago, weak. 1 star"

Update: I forgot to mention, if you want to connect on Twitter, my user name's davidberkowitz.

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Who's David?

  • David Berkowitz is Director of Emerging Media & Client Strategy for 360i. A frequent speaker and media pundit, he has been published hundreds of times in MediaPost, Ad Age, eMarketer, and elsewhere. Get to know him in the links below the blog's header.

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