Resources from the Location Based Marketing Summit Talk

I just was on a panel at the Location Based Marketing Summit in New York and wanted to share a list of resources I brought up (and a couple I should have brought up) for attendees in the audience. People who were there will have a little more context, but they should be relevant to most others interested in the topic. A couple may have even been brought up by fellow panelist Claudio Shapsis and/or moderator Allison Mooney, and at least one came from the audience.

Barcodes / Scanners / Image Recognition:

Microsoft Tag

ScanLife - plus their Barcode Trend Report (with 700% increase state)

NeoReader

Pongr

Payments:

Mobile Pay USA

Mobile Social Media

SCVNGR

iButterfly (Japan Pokemon-type mobile game)

My keynote talk last week on mobile social media:

 

Why Mobile Social Media Matters - Statistics, Trends, Technologies

View more presentations from David Berkowitz.

Other Resources:

360i's Mobile Marketing Playbook

360i's Mobile Marketing Playbook