Marketers Studio - David Berkowitz's Marketing Blog

A New Day Begins at the New MRY

So, about today...

Pardon if I spend a little time blogging about what's new and what's ahead as I meet more of the team here and, oh, try to learn my new phone number, but I'll have plenty of time to share more. In the meantime, you can find me in most of the places you have before, and I'll continue to blog away here.

Physically though, I will be based on W 19th St at MRY, where I started today as Chief Marketing Officer (CMO). Come and say hi. 

 

Thank you, 360i

I don't always find myself speechless here, but I'm at a loss to properly thank my friends and soon-to-be-former colleagues after 88 months as part of the team at 360i. I have had the pleasure of working with some of the smartest, most driven, most tenacious, most creative, and most handsome (Julian and Wurst - you two duke it out) people in the business. 

So, thank you 360i for seven incredibly fulfilling years. I know I will continue to learn from you - learning from the organization as a whole, and also the hundreds of you contributing to it every day. We'll keep in touch.

As far as what's next... well, Ad Age has a little something on that. More on that next week.

For now, really, all I can say is thank you, 360i.

 

 

 

 

 

 

 

 

 

Catch My New Presentation from Crowdsourcing Week - All the Way from Singapore

Hi from Singapore, or as they say in Singapore, Hi from Singapore (the joys of visiting former British colonies...).

Today, I'm presenting at Crowdsourcing Week here, a conference with impressive speakers from all over the world talking about different opportunities for and ramifications of crowdsourcing. I'm honored to be among them, giving a talk on how crowdsourcing impacts advertising and marketing.

The presentation is available via the shortened URL bit.ly/crowdads, and I've also embedded it below. Note this presentation below is not only annotated, but it includes a number of examples that I couldn't share in the 20-minute talk, so this is the director's cut.

Also, as usual with my Slideshare presentations, if you want to know the source material for anything, including images used, just refer to the notes on each slide. You can download the presentation as well.

Let me know what you think, and what other examples should be included here.

 

 

Crowd Advertising Success Stories and Challenges - Crowdsourcing Week from David Berkowitz